Hire number five or six on the telemarketing team was inspiring. The frightening part is it was one of my first official gut hires. I will leave out a name as I have not talked to the machine about this post and would rather not list him until he approves. I may come back and add his name later but for now we will call him Machine.
So, machine walk in for his interview and he is all business. Problem is, he has never really done any dialing. Hotel sales, a bit of retail, and alot of door to door. There was a question as to whether or not he was going to be able to hit the phones.
Well, Machine had some qualities I liked, efficiecy in speaking, studied martial arts, and carried himself in a superb manner. Later down the line, his fault of being a bit of a gossip monger would surface, but that would be long after proving himself as a great telemarketer. We will learn later that a hunter like the machine did not yet have the skills to become a greaet commicator, but I digress. (Read this to learn more about the types of sales people.)
So, bottom line, with a hint of reservation, I pulled the trigger and hired him. Machine came in learned the game and starting crushing the competition. Why? Because he made more dials, segmented his day, and spent less time goofing around during peak hours. Not only that, but he never made any waves, and knew how to get along with his peers.
While the machine was never my #1 telemarketer for more thatn a month or two, what he did was bring the heat and show people what hard work would do. He is a big reason whay our team started to put up big numbers. Next time we will talk about the competitor on my team who also drove growth.
Find a machinie for your inside sales team and you will see people’s behavior adapt and make changes to keep up.
Filed under: Sales stories, Sales training | Tagged: Sales stories, Sales training
